If you’re new to internet marketing, then you probably have heard of the term “keyword research tool.” What is it and how can you use one? In this article, I’m going to show you exactly what a keyword research tool is and how you can use it to expand your online presence. Let’s get started.
A keyword research tool is a software application which allows you to enter search terms or phrases into the interface and it will generate a list of relevant keywords. You can choose from the suggestions that come up and in the end you’ll have a long list of keywords to promote your website or ad with. Go to Keyword Planner to search for specific keywords or phrases relating to your niche. It’s also worth noting that the competition for keywords is getting stiffer by the day and so you need to be even more creative than ever if you want to succeed on the internet.
keyword research tool works by entering in a URL and then it will show you all the other websites linking back to that URL. For example, if you enter in “buying baby furniture” then you will get a whole bunch of websites about baby furniture. On the other hand, if you enter in “buying bouncy castle” you will see only websites talking about that term.
However, if you really want to dominate the market then you must be ready to do some keyword research. The tool will not do the job for you alone, you will still need to do some research yourself on the various search engines. You should try to think like the search engines when working out your SEO (search engine optimization) plan. Think about how you would actually search for the terms that you are trying to rank for. If you were trying to rank for “buy baby furniture” you would most likely use one of the major search engines, like Google, MSN or Yahoo.
A keyword research tool is useless unless you know what to do with it. One thing you can do with it is use it to determine what other people in your niche are doing. For example, you can find out what websites are ranking for the terms you are trying to rank for. Another good use for the tool is to determine if there are any competitors using your niche keywords to drive traffic to their sites. This will allow you to make some strategic moves against them before they start to hurt you. It is very important to know your competitors because it allows you to take steps to protect your own websites from being taken over.
The last thing you want to do when working with a keyword tool is to over optimize your website. Over optimization simply means filling your website with keywords, and using too many of them. This is the worst thing you can do because the search engines will see this as spamming and it will hurt you. If your website looks like garbage to the naked eye then chances are that nobody will even bother to visit. If you truly want to rank for top search terms then you need to think about how you can make your website as professional as possible.